Founded in 2009 by Captains Lance and Harry Julian, a father and son team, Pure Florida's Cruise Naples brings together five generations of Maritime business, and particularly, some 25 years of Maritime Tourism. The company is fully professional with the vision of providing attractions and activities for tourists with warm friendliness, hospitality and relaxing opportunities for the seasonal, and permanent, residents of Naples.

Tourism is a large part of the business as the Pure Florida's Cruise Naples team is dedicated to introducing visitors to the wonders of the area - including the second largest mangrove wilderness in the country or watching the sunset from the Gordon River Pass or Gulf of Mexico.

Their total involvement extends from the rivers and coastlines of New Zealand to Hawaii, Moroccan Lakes to the ice bound waterways of Halifax, Nova Scotia, to the Amazon to Muskegon, Michigan. The focus of Pure Florida's Cruise Naples is to draw on this extensive background and to further develop and present opportunities for enhancing its location, Historic Tin City, for seasonal and permanent residents of Southwest Florida.

With a variety of 1.5 hour narrated cruises departing daily and boat rentals for the leisure seeker, Pure Florida's Cruise Naples has something for everyone. Whether it's watching a pod of playful dolphins, enjoying the sights of Naples' luxurious waterfront homes, treating the kids to a scavenger hunt kids cruise or watching the sun sink into the Gulf with a sunset cruise, Pure Florida's Cruise Naples can take you there. At Pure Florida's Cruise Naples, customers are also given the chance to make their own experience - see wildlife and the incredible Southwest Florida nature at their own pace with a boat rental.